Sports

Reiwa 3rd Year Sports Open Innovation Promotion Project Regional Version SOIP “INNOVATION LEAGUE SPORTS BUSINESS BUILD” Achievement Report Meeting (Demo Day) Held!



February 16, 4th year of Reiwa

Ministry of Economy, Trade and Industry, China

Distribution and Service Industry Division

As part of the Spocola Five project, the Chugoku Bureau of Economy, Trade and Industry collaborates with the Sports Agency and the eiicon company to promote the growth of the sports industry in the 3rd year of the Reiwa “Sports Open Innovation Promotion Project (formation of advanced cases of regional version of SOIP

). We are working on.

We are pleased to inform you that we will hold a result report meeting to announce the contents that have been proven nationwide in this project.

Anyone who is interested in the sports business, such as companies, local governments, and professional sports clubs, can participate for free, so please apply for participation.

    * SOIP: (Sports Open Innovation Platform) A place or mechanism that promotes the creation of new goods and services in which the value of sports promoted by the Japan Sports Agency contributes to society.



  • [Date and time]
  • February 28, 4th year (Monday) 13:00 to 18:20 (planned)


  • 【venue】

  • LUMINE 0 (5-24-55 Sendagaya, Shibuya-ku, Tokyo)

  • * Depending on the situation such as new coronavirus infection, it may be held online.



  • 【program】

  • ・ Special session with talk themes of “current situation”, “issues”, and “potential” of the sports industry

  • Session ① “Ima and Mirai in the sports industry from the perspective of Naka”
  • ・ Paneler

  • Jun Suzuki (Director, Social Cooperation Department, Japan Professional Football League (J League))

  • Ken Maezawa (Director, Hokkaido Nippon-Ham Fighters Co., Ltd.)

  • Mari Motohashi (Representative Director of Loco Solare General Incorporated Association)

  • ・ Moderator

  • Masanori Sugawara (Director, PwC Consulting LLC)

  • Session ② “Possibilities of” sports power “from the perspective of Soto”
  • ・ Paneler

  • Mr. Koki Kimura (President and CEO of mixi, Inc.)

  • Hitoshi Uehara (President of Mynet Co., Ltd./Chairman of Shiga Lakestars Co., Ltd.)

  • Haruna Takata (Director of Japanet Holdings Co., Ltd./President of V-Varen Nagasaki Co., Ltd.)

  • ・ Moderator

  • Mr. Daiki Hirachi (Incubator, Representative Director, Plus Class Sports Incubation Co., Ltd.)

  • ・ Announcement of results by 12 professional sports clubs adopted for this project ★

  • ・ Award ceremony, etc.



  • ★[Demonstration and announcement contents in the Chinese region in this project]

  • ・ Hiroshima Dragonfly (basketball) x Beerise Co., Ltd.

  • “Improvement of fan engagement and profitability by creating new XR content”

  • ・ Renofa Yamaguchi (soccer) x Carepro, Inc.

  • “In a stadium where everyone gathers”


  • 【detail】



  • 【way to participate】

  • If you would like to participate, please apply from the above DEMODAY official web page.

  • * Participation fee is free.


  • 【reference】

















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